Last updated: January 2026

This Privacy Policy explains how SELLFISHGLOBAL.COM and its affiliated platforms (collectively, the “Platform”) collect, use, disclose, and protect information about you when you visit or use the Platform, including any related services (the “Services”).

By using the Platform, you agree to the collection and use of information in accordance with this Privacy Policy and our Terms & Conditions.

If you do not agree with our policies and practices, do not use the Platform.

1. What Information We Collect

We collect information you provide directly to us and information we obtain automatically or from third parties.

1.1 Information You Provide

• Account Information: Name, email, phone number, business name, tax/registration numbers, payment details.
• Profile Information: Logo, description, location, contact details, language preferences.
• Communications: Messages, support tickets, feedback.
• Content You Post: Listings, photos, videos, documents.
• Transaction Information: Orders, bids, invoices, transaction history.

1.2 Information Collected Automatically

• Usage Data: Pages viewed, time spent, clicks, search terms.
• Device Information: IP, device type, browser, OS.
• Location Data: Approximate IP-based location.
• Cookies: Session tokens, analytics, advertising identifiers.

1.3 Information from Third Parties

• Business Partners: KYC and compliance data.
• Payment Processors: Verification and anti-fraud checks.
• Public Records: Licensing and registration data.

2. How We Use Your Information

• Operate and improve the Platform
• Verify identity and compliance
• Process payments
• Prevent fraud
• Provide support
• Send service updates
• Personalize content
• Comply with legal obligations

3. How We Share Your Information

• Buyers & Sellers: To complete transactions.
• Service Providers: Hosting, payments, analytics, support.
• Regulators: When legally required.
• Business Transfers: Mergers or acquisitions.
• Aggregated Data: Non-identifiable information.

4. International Data Transfers

Your data may be processed outside your country with appropriate safeguards.

5. Data Retention

• Provide Services
• Maintain transaction records
• Comply with legal obligations
• Resolve disputes
• Enforce agreements

6. Your Rights and Choices

• Access your data
• Correct your data
• Request deletion
• Restrict processing
• Withdraw consent
• Data portability
• Opt-out of marketing

7. Security

We use reasonable administrative, technical, and physical safeguards. No system is 100% secure.

8. Cookies

• Remember preferences
• Analyze usage
• Improve performance
• Provide advertising (where permitted)

9. Marketing Communications

You may opt out of promotional emails. Transactional emails cannot be disabled.

10. Children's Privacy

The Platform is not intended for users under 18 years old.

11. California Privacy Rights

• Right to know
• Right to deletion
• Right to opt out
• Right to non-discrimination

12. Data Security & Incident Response

We maintain a breach response plan and notify users when required by law.

13. Third-Party Links

We are not responsible for third-party privacy practices.

14. Contact Us

Email: privacy@sellfishglobal.com

Phone: +44 01946 841087

Address: SELLFISHGLOBAL

15. Changes to this Policy

We may update this Privacy Policy periodically. Continued use of the Platform after updates means you accept the revised policy.